The importance of copy

 A very important question to think about is, what is the importance of copy?

Copy is the pillar of any publication, shaping the way readers engage with and interact with the content. In a Magazine, copy that is well written can do more than just give information, it can set a tone. It draws the audience and gives a smooth flow between stories, images, and design elements. Like in my case if it's about swimming, a training guide, or an inspiring personal story, the right words can bring a magazine to life. 

For examples when I used the phrase "The Hidden Key" in my magazine - it creates curiosity, and makes readers want to learn about the secrets that are in store.

Here is a photo of the final draft of my article, I used Alliteration, Parallelism, and Persuasive language to engage reader.